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The 57th edition of the Salone del Mobile this year will be 17-22 April 2018, in Milan of course!
Yesterday I attended the press conference in the Aula Magna of the Bocconi University to discover this year news.
Salone del Mobile, with its “liquid extension” of the Fuorisalone, best expresses the positive energy of Milan, is not only a fair, it is an emotion, an experience to live, an event unique in the world. Innovation, creativity, quality and research. The design is the city’s most powerful engine, its magical dust.
This year the Salone in Milano Rho Fiera – will be open to the public only on Saturday 21st and Sunday 22nd April – will have: Salone del Mobile, EuroCucina, flanked by FTK – Technology For the Kitchen, Salone Internazionale del Bagno and my favorite, Salone Satellite, dedicated to young designers.
The Salone Satellite, at its 21st edition, will host 650 young designers and has the theme “Africa / Latin America: Emerging Design”.
The Salone Satellite is the only part of the fair open with free entrance (pavilions 13 and 15, entrance Cargo 4).
This year Salone del Mobile will have a strong connection with the heart of the city with a huge installation in front of Palazzo Reale, just near the Duomo. The pavilion, open from 17 to 29 April, designed by architect Carlo Ratti, will offer a journey through the four seasons to promote a consideration about climate change and a reconciliation with nature. I am very curious to see this installation, it will be an event not to be missed!